In recent years, rapid weight loss medications—particularly GLP-1 drugs like Ozempic—have revolutionized wellness and women’s health, offering hope to people seeking significant, lasting weight loss. However, a new cosmetic phenomenon is rapidly reshaping both the patient experience and cosmetic surgery trends: “Ozempic face.” This term describes unusual changes in facial appearance that arise when fat loss occurs quickly and dramatically, often leaving people with hollow cheeks, sagging jowls, and loose neck skin. As more patients experience these changes, demand for corrective procedures such as facelifts, neck lifts, and mini facelifts has surged at practices like Brandon Plastic Surgery [web:1][web:5].
Understanding Ozempic Face
Ozempic face refers to the drawn, sometimes gaunt look some patients develop after rapid weight loss caused by GLP-1 medications such as Ozempic and Wegovy [web:1][web:6]. While the health benefits and satisfaction from losing excess weight are considerable, many are surprised by unwanted aesthetic changes. Dermatology experts and cosmetic surgeons note that as fat volume decreases, the skin may struggle to retract smoothly. This leaves some with an “aged” appearance that doesn’t match the vitality they feel inside [web:1][web:10].
Cosmetic Surgery’s Response to the Trend
In 2025, cosmetic surgery is undergoing a boom in response to Ozempic face and rapid weight loss more broadly. Surgeons now offer a suite of procedures specifically designed to restore volume and tighten loose tissue. Popular choices include facelifts, neck lifts, and mini facelifts [web:13]. There’s growing acceptance of preventative mini facelifts among younger patients trying to maintain their results as long as possible [web:4].
Today’s facial rejuvenation procedures blend artistry and science. Techniques such as facial fat grafting strategically restore contours for a natural, youthful look. Surgeons also re-tighten deeper muscle layers for results that “age gracefully,” moving away from overly dramatic changes and prioritizing subtle, authentic beauty [web:5][web:4].
Patient Experience and Wellness
The patient experience is at the heart of surgery trends in the post-Ozempic era. Women’s health advocates emphasize that lasting confidence and well-being depend not just on weight loss, but also on appearance that feels comfortable and empowering [web:7][web:11]. Patients at Brandon Plastic Surgery find support and expert guidance throughout their journey, from medications to cosmetic procedures designed to enhance the whole self.
For those considering plastic surgery after weight loss, a personalized approach is critical. Dr. Marvin F. Shienbaum, who leads Brandon Plastic Surgery, is renowned for his skill in facial rejuvenation and surgical artistry. Every plan is tailored to ensure safety, long-term results, and a truly individualized transformation [web:6].
Looking Ahead: Cosmetic Surgery Boom & Trends
As weight loss drugs like Ozempic and Wegovy transform lives, cosmetic surgery is evolving to meet new and complex challenges. The current cosmetic surgery boom is defined by:
- Natural-looking facelifts and mini facelifts for subtle rejuvenation [web:4]
- Advanced facial fat grafting to restore lost volume [web:5]
- Neck lifts and skin tightening for rapid weight loss patients [web:13]
- Comprehensive planning around wellness and women’s health [web:11]
Dermatology and plastic surgery are working together to ensure every patient can enjoy their journey to wellness without feeling self-conscious about their appearance.
Ready to Restore Your Confidence?
If you’re experiencing Ozempic face or searching for solutions for loose skin and facial changes from rapid weight loss, contact Brandon Plastic Surgery for a personalized consultation. With deep expertise in facelift, neck lift, and mini facelift procedures, Dr. Shienbaum and his team are committed to exceptional patient experience and long-lasting results. Take the first step towards looking as vibrant and confident as you feel—schedule your visit today.
Marvin Shienbaum, MD
Dr. Marvin F. Shienbaum is a double board-certified plastic surgeon with more than 30 years of experience serving the Tampa Bay, Brandon, and Lakeland, Florida regions. Renowned for his innovative techniques and patient-centered care, Dr. Shienbaum is recognized as one of the leading experts in cosmetic and reconstructive surgery.




